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The People of London

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The People of London

by Andrew Kacherski

The People of London
Milestone Image
Andrew Kacherski

Abstract

The people of London are unique. Being such a large city, people are drawn to it from all over the world. I have always been curious about people and make it a point to learn their life story. This project is a little different. I am going to create their backstory for them. I will observe their current behavior and use different creative writing styles to write pieces about their backstory.

Introduction


I suggest you save this section for last. Describe the essence of this project. Cover what the project is and who cares in the first two sentences. Then cover what others have done like it, how your project is different. Discuss the extent to which your strategy for completing this project was new to you, or an extension of previous HUA experiences.

As you continue to think about your project milestones, reread the "Goals" narrative on defining project milestones from the HU2900 syllabus. Remember: the idea is to have equip your milestone with a really solid background and then some sort of "thing that you do". You'll need to add in some narrative to describe why you did the "thing that you did", which you'd probably want to do anyway. You can make it easy for your advisors to give you a high grade by ensuring that your project milestone work reflects careful, considerate, and comprehensive thought and effort in terms of your background review, and insightful, cumulative, and methodical approaches toward the creative components of your project milestone deliverables.

Section 1: Background


                • I will add a lot more to this section. It is just very time consuming to find information because the census posts them in the form of individualized spread sheets. This means I have to do data analysis on the spreadsheets to find the information I want.



London Demographics

Ethnicity


37% of people living in London were born outside of the United Kingdom. In greater London, this number ranges from 6%-23%. This pattern suggests that different nationalities have different migration patterns. (Comparing London and the Core Cities). From 1981-2011, 2,587,066 have migrated to London from the Middle East and Asia. This makes it the largest group to migrate to London (small populations tables.) In London 49% of people are White from the UK. The next highest ethnicity in London is Black/African/Caribbean with 7% percent. The reason it is higher is because the UK consists of Britain Wales, Scotland, and Northern Ireland. These countries much closer to London than the Caribbean and Africa, making these people more likely to move to London.(ethnicity age tool). Through my analysis of the ethnic groups by borough spread sheet, released by the Office of National Statistics, groups of similar race tend to live together. In each borough, there is a large percentage of a minority group that lives in that borough. For the groups that have a low percentage in this borough, they have a large percentage in another borough. Reinforcing the idea that people of similar nationalities live together. This is evident in areas such as chinatown. [1]

The ethnicity of a population changes with each generation. Graphs from the census show how populations of different ages have different ethnicities. Such as there are more people who moved from Pakistan that are between the ages of 25 and 29 while there are more people who moved from the Caribbean between the ages of 45-49. [2]

Age

London has a younger age profile than the nine other core cities in the United Kingdom (Comparing London and the Core Cities.) 832,966 people living in London are between the ages 25-29, making it a fairly young city. This age group has the most amount of people as compared to every other age group. The second largest age group is 30-34 years old which has a population of 796,888. Together this means around 20% of the population of London is between the age of 25-34. Another interesting fact is there are more children aged 0-4 than there are adults aged 45-49. This means that a lot of young people are starting families in London. There are also a lot of students in the city. In London there are over 350,000 students. The majority of students live in London during their terms. But they move from counties such as Cornwall, Devon, Oxford, Berks, and Yorkshire while they are not studying[3].

Gender

According to a 2011 census, there are 4,033,289 males living in the city of London. They are very well spread out throughout the city residing in 32 boroughs. Croydon has the most men, with 176,224, but there are many boroughs that are only a few thousand men off. According to the same census, there are 4,140,652 females in London. They are equally as spread out as men with the majority in Croydon (187,154). In terms of work, 24% of the men in London work in a professional occupation and 25% of females work in professional occupations[4].



Population

The population of London, as of 2011, is 8,173,941. I am sure it has increased since then. The largest borough in London according to the census is Croydon. It is home to 363,378 people. The reason Croydon is home to so many people is due to its low weekly rent payments. It has one of the lowest weekly rents in London[5]. This borough was also home to the infamous Charles Dickens. The type of housing is split almost in half. 1,686,116 households lived in flats while 1,580,057 households lived in houses. According to the map, as the property gets closer to the center of London, the number of flats increases. Also as one gets closer to the center of London, the number of shared dwellings increases. It caps out at 5% in Kensington and Chelsea. A shared dwelling is when two or more unfamiliar people share a house or apartment. (housing characteristics). Over the past 10 years Inner London has experienced above a 20% increase in population. According to a GLA projection, the population will reach 9,203,000 by the year 2021[6]. Another borough is Newham. It has a population of 307,984. According to the 2011 census data, it is one of the poorest boroughs of London. It has a mean income of £22,000 per year while the majority of the data's means are between £30,000 and £60,000. This makes it the poorest area in the United Kingdom. The area in London with the lowest weekly rent in Ilford. It's median rent is £90, £30 below the London average.

Occupation

In London, 3,998,897 people have jobs that were reported to the census [7]. In reality this number is probably higher because some people do not fill out the census, or have jobs that are off the books. Another possibility is that they did not feel their job fit the categories outlines on the census.This means that over half of the population is has a job. Their unemployment rate at this time is around 5%[8]. This makes you very likely that if you talk to someone in the street, they will have a job. The occupation that dominates the population is professional occupations. This is an occupation that requires formal education (universities). These are jobs such as bankers, engineers, doctors, lawyers, etc. The biggest jobs in London are Construction, Health, and Finance. The average weekly pay for a person in London is around £500. The number of public sector jobs has been steadily decreasing over the past few years so people are turning to the private sector for employment . And the number of hours that people are working per week has also been a steady increase over the past few years. This is due to the cost of living. (office for national statistics). There are also a lot of women who own/are in charge businesses in London. 27% of women own/run a real estate company, 18% own/run a health and social work site, and 16% own/run wholesale sites. The statistic that stands out to me is that 5% of women own/run restaurants or hotels[9]. This may not sound like a lot only 3% of men own/run hotels or restaurants. That means two out of every three hotels or restaurants are owned/run by women.

Types of Writing

For my stories, I will use two different styles of story writing. There are four main kinds of essay writing but for this situation, I feel these two types of stories will elicit the best result. The other types of essays will not work for this style of piece. Below I will discuss how to identify each piece. Look for aspects of these styles in my stories below.

Narrative

A narrative essay is an essay in which the author tells a story. These pieces of writing are anecdotal, experiential and personal. Narratives recall on the authors personal experiences. They allow the author the author to express themselves in a creative way. One of the best ways to reveal who you are is to write about how you became aware of something. This happens through encountering new experiences and ideas. Narratives provide human interest and draw the reader in for more information[10]Narratives can also be used to tell an underlying message.

-How to write one

A narrative story has a few main parts: introduction, plot, characters, setting, climax, and conclusion. It is important to incorporate all of these parts as to give the reader the full story. The piece should also have a purpose. This is comparable to a thesis statement. What is the point you are trying to get across? As is the case with most writing, it is important that it is clear and concise. This makes the writing easier to understand and helps to make sure your writing speaks the message it was intended to. Since this is often a person account, it should be written from the first person point of view. Just be sure not to over use the "I" pronoun[11].

Descriptive

A descriptive essay is a genre of essay in which the author is describing something--an object, person, place experience or emotion. This is usually the author describing a particular experience or situation in time. This style allows for a ton of artistic freedom as the goal of this style is to allow the reader to paint a vivid image in their head [12]

-How to write one

A rule of thumb when writing a descriptive essay is that if you cannot paint a mental picture as you, the author, read it, describe it further. Before writing, it is important that you take time to brainstorm. This allows you to jot down the simple characteristics then expand upon those to get more descriptive. Writing clearly and concisely is also important. If authors become too long winded in their description, it is often possible to lose the readers attention. The shorter and more vivid the description, the better. This leads me into vivid language. Word choice can plant a firmer image in the readers mind can offer nuanced meaning that will better fit your situation. When describing anything, it is important to incorporate your senses. With this you can embellish the moment with senses and feelings that are familiar to the reader, making it easier to picture. Emotions can be described the same way as senses and has a similar impact. By describing emotions the piece can connect with readers on an emotional level and can often influence how the reader feels[13]. Overall, it is not difficult to write a Descriptive essay. Just as the name implies, be descriptive in your work.

Section 2: Deliverable


Additional Image


Why Did I Tell You This?

I will use census and demographic information to make my stories more believable. By incorporating these elements, it will make the story appear to be more realistic. Specifying gender, age, and income before I write my story will allow me to to find a person I believe fits this criteria. Then using information such as type of dwelling and where there from, I can accurately tell a story about their past. I understand that if you do not like numbers and statistics this may seem a little boring or confusing. This is just to show the break up of the population and the probability of running into someone who fits this criteria during your day.



Average Man


As I walked by Saint Paul’s Cathedral, I noticed a lot of men in suits. I assumed that this is because the London Stock Exchange is nearby. Seeing all these men in very expensive suits had me wondering what their everyday life was like. I bumped into a man named Graham. He was well dressed, smiling, but had seemed as though something was bothering him. Here is his backstory: (disclaimer I am writing through the eyes of Graham.)

When I woke up, my alarm sounded louder and more obnoxious than usual. I knew it was like this every day so I just attributed it to my desire to sleep a little more. I had already hit the snooze button 4 times and decided if I hit it one more time I would be late for sure. In my line of work, you can’t be late. Meetings with clients, conference calls, and paper work dictates my schedule. I rolled out of bed lethargically, as I do every morning. I got ready for work and headed out.

My flat was about a kilometer from the tube station so it was about a ten minute walk. I have a car but in a city like London, it’s faster if you just take transportation. I bought this car thinking it would help me somehow. Society has always perceived rich people differently than everyone else. With expensive cars, big houses, and extravagant parties. They’re seen as having everything their life put together. For a while, I had thought this too. They have a high paying job, nice flat, and probably tons of friends. When I bought my car, it cost me £300,000, when I bought my flat is cost me £1.2 million and I assumed the friends would soon follow. I assumed wrong. I was just as lonely as before I purchased these things. Sure, I had “mates” who would hang out with me and spend my money. But when I ask them to do things like go and watch a football match at the pub, they are always too busy or not around. I get on the central line and become a strap hanger, just as everyone else does during rush hour. I’m sorry I never told you what I did for a living. I am a personal wealth advisor at Goldman Sachs. I see the usual cast of characters on the tube: the woman with the screaming baby, the man who looks as though he just finished up an overnight shift, and men and women who are going off to start their day. I usually tune them out with headphones and a few games I have downloaded. It makes the ride a little more tolerable. It helps to distract me from the heat of the train car during this time of year. The weather and number of bodies crammed into one place makes it feel as though I am in a sauna. I noticed off to my left a teenager who was checking out my suit. He also complimented my watch. I guess this kid has an appreciation for nice clothes. In the window of the train behind him was a reflection of his cellphone screen. He was texting someone with a heart next their name, probably a girlfriend. I wish I had someone.

I finally get to St. Paul’s station and squeeze my way through the crowd of people. Luckily the building was a short walk from the station. The cold air was refreshing. I made it into work and sat down to start my day. I checked my email and found one from a man named Saad. He was from somewhere in the Middle East, I forget exactly which country. His father was a big name in the oil industry. Saad had recently purchased a vacation flat in Kensington. Pretty cheap right! I’m kidding. For those of you who don’t know Kensington is the most expensive area in London. I am in charge of overseeing Saad’s accounts. “Ow god dammit” as I spilled my cup of coffee all over my hand. That’s what I get for picking it up too fast. Pippa, my assistant overfilled the cup again. I asked her numerous times not do this but she doesn’t seem to get it. I eventually just learned to accept it. He is always asking if he can afford some ridiculously expensive toy like a yacht or something similar. All day I receive emails similar to the one from Saad. Everyone expects me to be able to double their money or tell them exactly what to do with their money. It’s just gets so stressful all the time.

On my lunch break I walk down to borough market. This was a nice walk from my building on Fleet Street but it got me out of the office for a little while. Helped me to use my full hour for lunch. On my way down I use my vaporizer. I quit smoking a few weeks ago because I realized how much damage the tar does. I still miss the taste of it sometimes. It helps me to relax a little before I go back to work. I had just taken the stairs down from Blackfriars Bridge and was walking along the Thames when I see this beautiful woman with long brown hair. She was average height, had light eyes and an amazing smile. She reminded me of my ex-girlfriend Evelyn. We had met through my office. She came in as a consultant one day and we hit it off. We dated for close to six months before we had to part. We both had to many skeletons in our closet. As much as we tried to make it work, it only did more harm than good. Thinking about Evelyn put a damper on my mood. As I got closer I could barely muster up a smile, let alone the courage to talk to her. We passed going opposite ways, most likely never to cross paths again. I get to Borough Market and I pass the usual food stands: Fish and Chips, Pad Thai, Seafood. Nothing seemed that interesting so I grabbed a lamb wrap and sat down on a bench. I could hear the busker playing and everyone was nodding along while they ate. I thought to myself, “Wow he has it made. He gets to come out and make people happy with his music for a living.” I finished up my wrap and decided to head back to work.

I enjoyed the walk along the river. The view of the buildings, the tourists taking selfies, people walking their dogs all brought some joy to my day. I always replay that scene from Harry Potter on Millennium Bridge when I walk by. I get back to my office and it is the same situation. I looked up and saw my diploma hanging on the wall. In university, I was shallow. I only looked at degrees that made a lot of money. My friends and I from upper school always saw this as the pinnacle in life. I never once thought what degree would get me a job I would be happy doing for the rest of my life.

After another mundane day of work I started my trek back to the tube station. Being crammed into a metal tin like sardines was one of my favorite things. That was sarcasm in case you didn’t read it that way. I was fortunate and found a seat in one of the front cars of the train. Next to me was a little boy who couldn’t have been older than seven. He noticed I was playing with my fidget spinner. I had saw them on Facebook about six months ago and they claimed to help with concentration. So, I ordered one thinking it would help me to concentrate at work. Spoiler it does not. Now they’re sold at every souvenir store and street vendor in the city. Now almost every child I see has one. I’m surprised this one does not. As I spun it he reached over and touched my arm. He asked me if I wanted to see a “cool trick.” Being intrigued I said sure and handed it to him. He spun it and was able to balance it on his nose. I laughed and told him how impressed I was. His mother was on the other side of him and just looked over at us and laughed. We talked about his school and what he wanted to do when he got older. He asked what I did and I told him I manage people’s money. He said “I want do that when I’m older.” I just laughed and thought to myself “No you don’t kid.” Him and his mother got off at the next stop. Why couldn’t all people be as pure as a child. Realizing I had a large smile on my face, It quickly faded so that I wouldn’t look weird to the other people on the train. I got off at the stop after and made my way home. Mentally preparing myself to do the same thing again tomorrow.



Average Busker

As I walked through Blackfriars station on my way to get some bubble-waffle ice cream, I heard a busker playing such an iconic song I identified it from just a few notes: Wonderwall by Oasis. As I looked around to hear where it was coming from, I expected to find a teenager with a speaker. But surprisingly I was greeted by a man who looked to be about 27 years old with a microphone, acoustic guitar, and open guitar case in front of him. The quintessential busker. He looked very familiar and it did not hit me until I was on the tube back to my flat where I recognized him from. He worked at the coffee shop I had went to earlier to work on my second milestone. Here is his back story:

I wasn’t able to catch the man’s name so for my story so I am going to call him Phil. Growing up, Phil had everything given to him. His parents were very wealthy; his father owned a construction company and his mother was a surgeon who came to London from the British Virgin Islands in her 20’s for medical school. They had met at a modern art exhibition. Early on, Phil found a deep appreciation for the arts. He loved to sing and perform. With his parents being very wealthy and connected individuals, Phil got accepted into the Westminster Abbey Choir School. Being so young Phil did not understand how big of an honor it is to be one of thirty boys accepted into the school. He spent the next five years of his life singing in the evensong, masses, and even Queen Elizabeth’s Golden Jubilee. He could not have been happier. He was performing and doing what he loved. When he was 13, he began to go through puberty. This was also the cutoff age for the choir school for the same reason. Having gone to the Westminster Abbey Choir School, Phil was easily accepted into the Theatre and Music program at St. Paul’s School. He did well in school and had a lot of friends. Being at an all-boys boarding school did not help Phil’s chance of getting a girlfriend.

As Phil got older, his parents tried to convince him to pursue a degree that gave a more stable career such as Business, Finance, or Medicine. "But I don't enjoy those things!" He would always say. "I want to do something I enjoy. Not just something that will make me a lot of money." He wanted nothing to do with those professions because he didn’t want to be ‘just like his parents.’ The pushing of him towards these professions agitated him. Being a resentful teenager who knows everything, he decided that he was going to spite his parents and go to drama school. With an impressive list of schools on his resume, Phil was able to get accepted into the Royal Academy of Dramatic Arts. His parents did not support his decision and decided that they were not going to pay for his university and they would not give him any more money. They had good intentions; they planned for him to see how hard it was to be an actor and come back to them and change his degree focus. Instead Phil saw it as his parents were turning their backs on him and he resented them ever since. With no source of incoming, Phil became a mix of a starving-artist and a broke college student. His third year of schooling, Phil had to pick up a part time job as a barista at Knockbox Coffee to help pay for his student loans. He intended for this to be a temporary job until he graduated his program then be a top prospect for acting work.

Graduation came and went and Phil had a very important audition lined up. It would be a supporting role for a musical at the Royal National Theatre. His audition was singing and dancing, something he has been doing for as long as he can remember. It was very important that he makes it to this audition because it was being conducted by a highly-respected director and his word has been known to carry a lot of weight. Being nervous the night before, Phil and a few friends from drama school went down to the pub to wash away his fear. Turns out that Phil may have drank a little too much. So much that it may hinder his performance at the audition. Over the speaker system, Bohemian Rhapsody by Queen came on. His friends quickly realized how bad Phil was when he stood on the bar and began to belt out "I see a little silhouetto of a man Scaramouche, Scaramouche, will you do the Fandango?". His friends pulled him down from the bar and hailed a cab home.

Feeling horrible the next morning, Phil wakes up an hour before his audition time. He quickly showers and gets on the bus down to the theatre. The motion of the bus and number of people did not help his splitting headache. He arrives five minutes late to his performance but the director still lets him audition. He begins to sing and realize that his voice is off. It sounds as though he swallowed glass and when he started to dance he immediately became nauseous and dizzy. Afterwards the director thanked him for his audition and asked him if something was the matter. Having seen Phil’s resume, he expected big things from him. Phil explained the situation and the director understood. But the director could not risk giving the role to Phil in case something like this were to happen again. Phil understood and left with a heavy heart.

Phil went to work the next day but was not his chipper self. He hummed a much sadder song and did not have his notorious smile. This audition really bummed him out. He knew how much influence that director has and figured he was ruined for a couple months, or until everyone forgot about his name. Phil then remembered what allowed him to get through school; his passion for music. Later that evening he grabbed his old acoustic guitar and a microphone and headed down to Blackfriars station. He set up his guitar case and began to play songs that he grew up with in the 90’s. His favorite was Wonderwall.

After doing this for a few nights, he began to feel much better about himself and had some extra pocket change to help pay the rent. He dreamed of making it big just as other buskers had before him: Robin Williams, Bernie Mac, Ed Sheeran, the list goes on. He has a new ambition in life. Treat each performance in the tube station as an audition. One day he will get the gig he auditions for.



Average Woman

Today I went over to Shoreditch for some cookie dough from this cool place in Old Street tube station. I did not realize that they had opened up shop the day prior and how much of a hipster area it was in. I loved it. As I was paying I talked to the very happy seeming cashier and realized she was the owner. Here is her backstory:

Rebecca was born in New York City in 1992. She was average height, had long brown hair, and light eyes. Her family lived in Greenpoint, Brooklyn. Her dad was a bus driver for the MTA an and her mom was a teacher at P.S. 119 in the Bronx. Rebecca always enjoyed being in the kitchen and helped her mom and grandmother cook. She was always told she had a real talent but she just dismissed it as flattery as people were eating her cooking. When she reached high school, she began to consider the culinary field. Rebecca wasn’t sure so the thought came and went. She knew she wouldn’t be able to go to school right away so took a few years off to work and save up. When she had enough to get started, she looked around at schools and decided she would attend Johnson and Wales in Rhode Island.

While she was there she heard about a program over the summer to go to Paris, France and learn to perfect dessert baking. Rebecca always had a sweet tooth and figured she would be paying off her student debts for a long time anyway, what’s an extra couple thousand dollars. She signed up and that summer she was going to the city of love. She baked all kinds of desserts: macaroons, crème brulee etc. One day after she was done for the day, her and her friend Aimee from Johnson and Wales, who had come on the program too, were in the mood for cookies. As chefs do they changed the recipe they had found in a French cookbook to make it taste better. Everyone knows when you bake cookies, you have to try some of the dough. They were surprised when it was the best cookie dough they have ever had. They laughed to themselves and ate the rest of the bowl. They didn’t even bother baking any. The friends finished up their program and Aimee was going back home. Rebecca hadn’t had many opportunities to travel so she figured while she was over here she may as well make use of it. She had taken the Eurostar to London and decided she would plan the rest of her trip from there. When she arrived she absolutely fell in love. She had missed the big city feel since she had been away from New York for the past ten months. She loved the culture, people, and city. Granted she wasn’t a big fan of the weather but it was something she could learn to live with. She may have been thinking impulsively, but she decided she wasn’t leaving. She loved this city more than anything and decided she could find work, despite not finishing her program. Rebecca was able to find a flat in Ilford. It was the area with the cheapest rent in London that she could find on such a short notice.

Later she found a job at a local bakery that had a storefront in Clerkenwell but did a lot of their business at food markets. They would set up a stand and sell all the leftover pastries from yesterday. They would always tell the customer they were made that morning but anyone with half working taste buds could see through that lie. Rebecca worked here for about a year until her and a few of the girls she worked with went out to celebrate her 27th birthday. They were talking about how much they wished an ice cream place was open at this hour and then someone mentioned cookies. This made Rebecca have a flashback to the cookie dough her and Aimee made in Paris. That’s when the idea dawned on her; she should open up a cookie dough place. She knew that restaurants were mostly owned and ran by women so it wouldn't be a strange thing to do. She found an open retail location in Old Street tube station. It was in Shoreditch which was a very eclectic place. Having grown up in Greenpoint, she was surrounded by hipsters. She was comfortable in Shoreditch, and loved the idea of opening a store there. She knew how much a few of her friends hated at that bakery so she pitched the idea to them about coming to work for her. They were instantly on board. She signed the lease the following week and then they were in business.

As she took the double decker bus back to her flat, she couldn’t help but second guess her decision. Not just about opening the store, but leaving her school and family across the pond. She just attributed this to nerves and focused back to her twitter feed. She couldn’t sleep. She had a mix of nervous and excitement building up inside of her.

After about two weeks of renovations, her store was open for business. She had advertised on Facebook. This was a very hipster area and everyone had social media so she figured this would be more effective than a website. Plus it was free. Her first day open she sold out of cookie dough within the first two hours. She had no choice but to close up for the day until she could make more dough. She couldn’t have imagined her store doing this well. She was trending on all kinds of social media as people were taking pictures of the fun flavors and sharing it with their friends. “She had finally become famous!” she thought to herself. She shortly realized that no one knew who she was. Everyone knew about her business. She planned had a plan set in place if her business were to do well. She would save as much as possible. Then, if she found a nice man, stay in London. The male to female ratio is about 1:1 so she had her hopes up that she could find a man. Or if when the trend dies down, she would use the money she saved to go back home and finish her degree. She thought about this as she was on the bus into the city. She was grabbing lunch with a few friends near Borough Market at a new Japanese restaurant to celebrate her store’s new success. She couldn’t help herself from smiling all day long.


Appendix

After Rebecca had left the restaurant, she was walking along the Thames back towards the bus stop when she noticed a very handsome man using a vaporizer. He was tall, had light hair and light eyes, and in a very nice suit that fit him well. She hoped he would stop and talk to her as she thought he was very cute. As they got closer she smiled at him and he gave her a half-hearted smile back. She just assumed a man like that had a girlfriend so she didn’t take it personally. Little did she know he was dying to talk to her but just couldn't't bring himself to do it. As she walked by Blackfriars station, she heard a song that reminded her of her childhood: Wonderwall by Oasis. She couldn’t help but not sing along and threw a few of her leftover pence from lunch into his guitar case. She went on back to the bus stop. She had to go back to the store to make more cookie dough for tomorrow.

Conclusion


In this section, provide a summary or recap of your work, as well as potential areas of further inquiry (for yourself, future students, or other researchers).

References

  1. Clegg, R. (2017, May 17). Statistical bulletin:UK labour market: May 2017. Retrieved June 09, 2017, from https://www.ons.gov.uk/employmentandlabourmarket/peopleinwork/employmentandemployeetypes/bulletins/uklabourmarket/may2017#public-and-private-sector-employment
  2. L. (2017, June 05). London Rents map. Retrieved June 09, 2017, from https://www.london.gov.uk/what-we-do/housing-and-land/renting/london-rents-map
  3. 2011 Census. (2012). Retrieved June 13, 2017, from https://data.london.gov.uk/census/
  4. Londons Population Change 2001-2011. (n.d.). Retrieved June 13, 2017, from https://data.london.gov.uk/census/infographic-demography/
  5. Unemployment Rate, Region. (n.d.). Retrieved June 13, 2017, from https://data.london.gov.uk/dataset/unemployment-rate-region
  • This is the census information from the 2011 London Census. I used this website to find and download excel spreadsheets regarding the population of London to include in the demographics section. I referenced documents regarding housing characteristics, occupations, diversity, population, and comparing London's demographics to other core cities in the UK.
  1. Descriptive Essays. (n.d.). Retrieved June 13, 2017, from https://owl.english.purdue.edu/owl/resource/685/03/
  2. Narrative Essays. (n.d.). Retrieved June 13, 2017, from https://owl.english.purdue.edu/owl/resource/685/04/



  1. 2011 Census. (2012). Retrieved June 13, 2017, from https://data.london.gov.uk/census/
  2. 2011 Census. (2012). Retrieved June 13, 2017, from https://data.london.gov.uk/census/
  3. 2011 Census. (2012). Retrieved June 13, 2017, from https://data.london.gov.uk/census/
  4. 2011 Census. (2012). Retrieved June 13, 2017, from https://data.london.gov.uk/census/
  5. L. (2017, June 05). London Rents map.
  6. Londons Population Change 2001-2011. (n.d.). Retrieved June 13, 2017, from https://data.london.gov.uk/census/infographic-demography/
  7. Clegg, R. (2017, May 17). Statistical bulletin:UK labour market: May 2017. Retrieved June 09, 2017, from
  8. Unemployment Rate, Region. (n.d.). Retrieved June 13, 2017, from https://data.london.gov.uk/dataset/unemployment-rate-region
  9. FSB. (2016). Women In Enterprise: The Untapped Potential [Pamphlet]. Blackpool, UK: Federation of Small Businesses.
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